Rosy Riguero is the founder and visionary of the Prinzzessa brand, her passion for the fashion world started at an early age constantly giving fashion advice to close friends and family. As she grew up, Rosy continued to develop and fine tune her skills designing custom evening gowns for Miami socialites.

In 1994, while studying at the International Fine Arts College she represented the institution and the United States in the annual Parisian fashion show sponsored by Air France, where her design won first place in the national division.

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Although Rosy relished in designing clothes she longed to serve a broader clientele where she felt her vision and talent were better served. She opened her first boutique in Sarasota,FL. She then returned to Miami,FL where she founded Prinzzesa Boutique. Her success in the retail sector has allowed her to continue designing her own line. Her goal is to bring her passion, taste and experience to the national and worldwide arenas while providing high fashion at affordable prices.